We realized the launching campaign of the Adidas Originals OZWEEGO shoe model. A renewed classic inspired by the model created in the 90's. We made the photography campaign and video production in which the protagonist was the singer Nathy Peluso. The entire campaign was used in online and outdoor advertising during the weeks before and after Primavera Sound 2019.
Production manager: Pedro Padrón
Aux. production: Stefania Spinelli
Photographer: Gines Diaz
Aux. Photographer: Bryan Páez
Video direction, film & edit: Adrian Rodd
Stylist: Raquel Lasso
Hair & Make-up: Elena Martín